Case Study | Sunglass Hut
Introduction
Sunglass Hut is an international retailer of sunglasses and sunglass accessories that forms part of the Italian-based Luxottica Group, the world’s largest eyewear company including brands such as Ray-Ban, Oakley, Prada, Versace and many more. Digital Fire assisted Sunglass Hut with a targeted acquisition campaign via permission based email marketing.
