How can you successfully target Millennials with Your Email Marketing?
They’re called the “always connected” generation for a reason. Millennials make up the largest demographic of internet users globally. They use the net to connect with friends, stay updated on the latest news, and voice their opinions. Even more tantalising for marketers, Millennials use the web to research and shop for their favourite brands.
As the largest consumer of online content, it would only make sense to consider millennials as a potential audience for email marketing. But how do you keep them engaged? Here are some tips on doing just that.
