So, what do you get your dad? Especially the dad who has everything! This is an age-old question and these days; more and more individuals are turning to their inbox to see if they received any great emails with a few ideas.
Do you know how much return on investment your email marketing is generating? Follow our 3 tips for setting KPIs to calculate the real value of your email marketing to your business.
Christmas is the perfect time to boost your revenue. Consumer spending goes surging through the roof. Certain markets have even recorded approximately USD $465bn in revenue, while Deloitte’s Year-End Holiday Survey predicted that South Africans would increase their spending to an average of 5.7% in 2014.
So having a solid Christmas strategy for sales is a must and, if email marketing is part of it, you’re likely to make some serious profit. With that in mind, this is how you should make emails work for you this upcoming Christmas.
