Build an Emotional Connection through Brand Storytelling
Antonio Damasio, professor of neuroscience at the University of Southern California, argues that emotion is a necessary ingredient to almost all decisions.
Mobile marketing in 2017
How can you use mobile marketing tips to keep your customers happy in 2017? Here’s what is in-store for mobile marketing this year.Read More
Valentine’s Day Email Marketing Ideas
Valentine’s Day is fast approaching and the stakes for retailers are at an all-time high. Consumers are becoming more savvy and competition, online and offline, is growing rapidly, therefore companies must work extra hard to create email strategies that will drive maximum business value for them at Valentine’s Day.
5 Video Marketing Trends In 2017
Video will be massive in 2017. But how, and why and where? We summarise the top 5 video marketing trend predictions for the upcoming year.
Influencer Marketing Predictions for 2017
Influencer marketing has seen a growth spurt in 2016 but what will the future hold for this marketing type? We explore the most popular predictions below.
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Automated emails and their importance in the travel industry November 30, 2018 -
A roadmap to great email marketing in the travel industry November 29, 2018