With the tight economy and consumers tightening their belts you might think we’re in for a dreary Christmas, but these 2017 Christmas retail spending habits and stats would be sure to lift your mood. Christmas 2018 will be as jolly as ever!
Christmas is the perfect time to boost your revenue. Consumer spending goes surging through the roof. Certain markets have even recorded approximately USD $465bn in revenue, while Deloitte’s Year-End Holiday Survey predicted that South Africans would increase their spending to an average of 5.7% in 2014.
So having a solid Christmas strategy for sales is a must and, if email marketing is part of it, you’re likely to make some serious profit. With that in mind, this is how you should make emails work for you this upcoming Christmas.
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