That inbox is more precious than you’ll ever know. It’s a potential source of traffic, revenue and fans. By treating it nicely through sending information your audience wants to see, it can really do wonders for your business. But don’t take our word for it; here are three examples of brands that have changed the way they do business all because of email marketing.
The importance of storytelling in digital marketing can’t be reiterated enough. It’s what drives the audience to connect with your brand and find your products or services more appealing. Therefore, it only makes sense to infuse storytelling with your email marketing. This is because one has formed the foundation of human interaction for millennia while the other is the most common medium for sharing information in this day and age. But what does storytelling in email marketing look like?
