Video marketing is an effective way to communicate your brand awareness to your consumers. The real success story in marketing reveals a phenomenon of video marketing growing in today’s marketing industry, enabling consumers to watch effective video content, this is a valuable market strategy as the demand for video content is only evolving at an impressive rapid pace.
Background Information
Social media is the most powerful tool to spread, share and discuss information across to online users. On August 9th 2015 the Facebook Messenger App was initially launched, However not immediately successful.
Creating a customer relationship is pivotal in the business community to boost customer membership and enhance business profit and revenue. Loyalty programmes is a beneficial marketing strategy allowing loyal customers to earn points and taking up special offers to enjoy consumer benefits simultaneously the business itself develops a great relationship with the customer for future repeated behaviour.
Compared to any other digital marketing channel, email is unique in that it gives business the ability to effectively personalise marketing, at scale. In order to create this one-to-one marketing, businesses need to understand what is relevant to their customers and need to maintain sophisticated intelligence about them.
Most adults have nostalgic memories from their childhood playing with Lego which became the Apple of toys and has been voted as one of the best-loved and most influential toys of all time. The Danish company was on the edge of bankruptcy, but turned its fortunes around.
Let’s look at how Lego built their loyalty through their email marketing, building generations of fans and creating a solid basis for their loyalty program.
