Personalisation refers to, one to one marketing among a consumer and a company. Digital technology is the current, most ideal way to deliver a personalised message in regards to communicating, such as product offers and promotion to current customers.
The numbers of mobile users are increasing every day, as technology advances and mobile apps becoming a more efficient tool to browse the internet in oppose to desktop tools.
Triumph, was initially established in 1886 having evolved from humble early stages to become one of the world’s largest, recognised lingerie companies. Still, to this very day, Triumph endures at the forefront of the fashion industry, aiming to tailor every individual needs and match every women’s personality.
Enhancing a customer relationship with brands is a crucial aspect in the business industry. In order for your business to succeed in the long run, building a customer relationship is pivotal which may entail customer loyalty.
Customer satisfaction and customer loyalty are two distinctive types of concepts. Customer satisfaction refers to the measurement of customer attitudes and feelings towards products, services and brands. In contrast, customer loyalty entails loyal, repeated behaviour from customers, as the focus is whether customers make repeated purchases from the brand.
