The performance of a country’s retail sector is a good barometer of the health of an economy.
A gleam of light in challenging times was seen from the UK with the release of the May retail figures where there was a 2.8% growth like on like basis from May 2017. However, it’s not all rosy.
“Great masterpieces take time.”
And while this might be true for the Old Masters and any creative ideas that need to be conceptualised, planned and executed – it doesn’t need to be the case for your email campaign.
Every day consumers are bombarded with offers, sales and promotions via email. For your company to stand out from the crowd, you need to ensure that your newsletter is the best!
Email marketing works!
It’s still the most effective marketing medium today and we all know it.
But do we know how to prove it?
Do we know which metrics to track?
Let’s take a look at the metrics you must measure for every email campaign.
So, what do you get your dad? Especially the dad who has everything! This is an age-old question and these days; more and more individuals are turning to their inbox to see if they received any great emails with a few ideas.
