Distraction and Direction in a business.
To recognise and understand your weaknesses is the beginning of the road that leads to their reduction and eventual elimination. Turning a weakness into a strength is a satisfying accomplishment.
Campaign of the Month | FlySAA Duty Free
Introduction
Tourvest’s Travel Services, the largest of its kind in Southern Africa, has an in-flight duty free division, Tourvest Inflight Retail Services who trades with international airlines such as South African Airways, British Airways, Kenya Airways etc.
Digital Fire executed a targeted email campaign for FlySAA DutyFree who offers duty free products such as fragrances, gadgets, accessories, liquor, sunglasses and many more luxury items. These duty free products can be bought online* and be delivered to your seat on your chosen flight. For the campaign, FlySAA Duty Free wanted to increase brand awareness and grow their existing CRM database while driving traffic to their online site to increase online sales.
VISUAL TRENDS 2017
INTRO
Like it or not, we’re all influenced by visual trends. That doesn’t mean you have to slavishly follow them, but it’s important to know what they are. While it can be rather tricky to predict trends – some fade as rapidly as they appear – thus there are a few that are composed to make a grand impact.
From animation, typography, to colour… These are some of the powerful tools that have been going strong last year and look ahead to a few things that will likely shape the 2017 design landscape.
Build an Emotional Connection through Brand Storytelling
Antonio Damasio, professor of neuroscience at the University of Southern California, argues that emotion is a necessary ingredient to almost all decisions.
Mobile marketing in 2017
How can you use mobile marketing tips to keep your customers happy in 2017? Here’s what is in-store for mobile marketing this year.Read More
Recent Posts
-
-
3 Things Stopping Your Mailing List from Being Healthy June 25, 2018 -
Our Top Email Design Pick for June June 22, 2018