The winter slump is finally coming to an end. Spring is here and it’s time to start planning for summer email marketing campaigns that fuel your conversions. As more customers begin to step out of their hibernation state and prepare for the festive season, you can expect to see their spending habits increase significantly.
Summer brings plenty of opportunities for marketers, and a stirring email campaign strategy will drive your audience to make the desired response. To ensure you make an impact that results in action, here are a few tips you should follow.